Riding the #CincyStartupBus, the company that formed Lisnr has made it into the Semi-Finals in Austin, Texas.
Lisnr is an app that embeds a code into popular music, then reads that code when you are playing it back, unlocking additional content such as video, backstage fun and multi-media.
Watch the video as Cool Cleveland’s Thomas Mulready talks with Chris Ostoich at Launch Rock, a converted lumber mill in Austin, during the SXSW conference.