Waterloo’s Abandoned “Gold Building” Becomes Photocentric Gallery This Week

Fri 12/6 @ 7-11PM

For years, the so-called “gold building” sat empty on the northwest corner of E. 156th Street and Waterloo Road, a magnet for advertising posters and speculation as to what might become of it. Its location at the heart of the growing Waterloo Arts District, which underwent a major streetscape renovation in 2013-2014, made it a conspicuous eyesore. As recently as early this year, there was still talk of demolishing it, which would have left a giant vacant lot on the corner (there’s a vacant lot just to its west).

But that didn’t happen and this week the building blossoms into new life, although the difference may not have been obvious on the outside even just a couple of weeks ago, other than the work permits pasted outside. It will open its doors as Photocentric, a contemporary photography gallery, during December’s Walk All over Waterloo aka Winterloo. The gallery will present exhibits of artists from around the country and offer photographic processing for both digital and film, printing and framing for photographs. Its opening exhibit, Hopeful, will feature Loderstadt’s own work in addition to work by Robert Aufuldish, Bruce Checefsky, Lori Kella, Nancy McEntee and Arnie Tunstall, all but Aufuldish well known artists in the area (Aufuldish is from San Francisco).

The business is owned by photographer Michael Loderstadt, a longtime player in the local visual art scene. It will be open Wednesdays-Saturdays 11am-6pm. Come get a first look on Fri 12/6 from 7-10pm; make it a stop on your walk down Waterloo.


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